Why Data Could Be Your Newest Revenue Stream
This hot issue of business raw data being monetized for some spectacular ROI (13 to 1, as some companies have achieved) is all over the industry right now. The closer you look, the more you’ll find that cutting-ed
Is there any monetary value in your business raw data?
As far as we are concerned and as long as most of the latest research papers digging into this topic find out, while 90% of organizations see data as a strategic asset, fewer than 10% have been able to actually calc
Data Value Isn’t Just Part of Your Business, It’s Your Digital Business
Considering just how much digital all of our business operations have become, it is truly hard to overestimate the importance of data… For me as the head of Marketing and Products at our company, it was so exc
